IEEE Kansai Section第4回技術講演会

IEEE Kansai Section第4回技術講演会



``The Economics of Electronic Commerce''


Prof. Andrew B. Whinston
(University of Texas, Austion, Hugh Roy Cullen Centennial Chair Professor, The Graduate School of Business, Director, The Center for Research in Electronic Commerce )

日時(Time & Date)

2000年3月24日(金) 14:00~15:30


NTTコミュニケーション科学基礎研究所 大会議室
〒619-0237 京都府相楽郡精華町光台2-4
Tel: 0774-93-5010
Fax: 0774-95-5015


Electronic commerce means many things to many people. But at its core, electronic commerce--or the digital economy, electronic marketplace, or Internet commerce--refers to an economic system where firms and consumers are aided by computers and networking technologies that enable an entirely new market. In this newly defined world of business, it is vital to have an insightful understanding of the broad spectrum of issues affecting commercial uses of the Internet and the next-generation information infrastructure. While there is a considerable uncertainty about who will be the winners and what products and technological standards will dominate this new arena, the basic foundation for a totally unique competitive market has been laid and so has the stage for a fundamental market analysis using economics.
This talk will give an integrated overview of the electronic marketplace and the Internet Economy, in particular, electronic commerce for B2B, measuring the Internet economy, and double auctions with bundles.


Andrew B. Whinston教授は、電子商取引の研究のパイオニアで、著書に Frontiers of Electronic Commerce (Addison Wesley, 1996)、 The Economics of Electronic Commerce (Macmillan, 1997)、 Electronic Commerce- A Manager's Guide (Addison Wesley, 1997) 等がある。国際論文誌Decision Support Systems, および Organizational Computing and Electronic Commerceの 編集長を勤めておられる。経済学、経営学、計算機科学等の多岐に渡る内容で 250件以上の論文を出版しておられる。

参加費 (Fee)

無料 (Free)

参加申込み先 (Contact for registration)

619-288 京都府相楽郡精華町光台2-2
Yumiko Honjo (ATR MIS Labs.)
Tel: (0774) 95 1404
Fax: (0774) 95 1408

本件連絡先 (For further information)

IEEE Kansai Section Technical Program Committee Secretary
間瀬 健二(ATR知能映像通信研究所)


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